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The War on the Mobile Market Apple and Samsung

The latest in the war of Apple vs. Samsung features the battle between Apple’s iPhone 5 and Samsung’s Galaxy S4.  While both phones have comparable storage capacities, the similarities end there.  They use totally different software, the Galaxy S4 has a larger screen (one whole inch larger to be exact!), and the Galaxy S4 has a better camera and more speakers.  However, the iPhone 5 is made out of better materials (glass and aluminum, compared to plastic).
How did all of this fighting begin?
Apple’s iPhone has long been considered a must-have item, but Samsung has recently made a major dent in the mobile market.  In fact, Samsung’s stock shot up 60% from the end of 2010 to the beginning of 2013.  And, since 2012, Samsung has sold twice as many smartphones as Apple has.
This war isn’t just being fought in commercials, though.  These two mobile giants have taken their fight to court!  Most recently, Samsung was found to have infringed on two of Apple’s patents.  As a result, some of Samsung’s products will never go on sale in the U.S.
But the court battles don’t end there.
Apple wants more Samsung phones permanently banned from the market, because they allegedly violated several other patents.  As of mid-2013, Apple has filed four patent cases in the U.S. and dozens more abroad.
So, they should be winning the war of Apple vs. Samsung by a mile, right?
Not exactly!
Samsung’s products are much cheaper than Apple’s are, so the difference in profits doesn’t add up to all that much.  Compared to the $5.2 billion that Samsung made in the second quarter of 2013, Apple brought in $4.6 billion.
Bottom line — this war is VERY tight!
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